Syndication | Storybeat

Syndication.

Proven when campaigns are judged by coverage.

Storybeat Syndication works together with our agency news desk – one of the leading suppliers of words, pictures and multimedia to the UK’s busiest media outlets – to produce editorial content that can be targeted at international, national and regional audiences.

Our editors are on first-name terms with the leading decision-makers – we don’t pitch, we publish, with our team embedded in the media ecosystem, not adjacent to it.
Our team’s editorial judgement has been honed in the UK’s most demanding newsrooms – they know what works and when. Our campaigns typically secure national pick-up within 24 hours.

Experienced, trusted and operating at scale, we publish content every day directly to the world’s largest and most respected news brands, securing meaningful coverage for both our journalism and your campaigns. Our output can also be tailored for news aggregators, third-party partners, online publishers and beyond.

Newsrooms are doing more with less and, on average, receive over 250 press releases a day, all competing for attention when space and resources are at a premium.
We cut through that noise to deliver results with strategic and measurable coverage. With a client base that includes brands, event organisers, campaigns and charities, we’re trusted to deliver in moments where there’s no margin for error.

Our media outreach specialists draw on premium relationships to secure daily access to news lists and rundowns, allowing us to activate our network to deliver consistent, reliable results.

Our broadcast team brings deep expertise across television, radio and social media, creating high-impact stories and interviews, and securing the most effective opportunities for powerful, quality-led PR. With 24/7/365 editorial support, we track pick-up and performance and provide strategic consultancy to ensure your key messages land in the right media.

We help brands tell compelling stories through intelligent broadcasting and strategic media placement, making sure your message reaches the audiences that matter most.

We create and shape long-term plans for our clients’ marketing and communications needs, but what works in January may not work in December, requiring an agile approach to what is considered best practice.

We provide consultancy for award-winning PR campaigns, utilising all our services, skills and contacts to deliver an approach that lands coverage across every channel.

Our data and insight team create strategies that act as a roadmap for our syndication specialists. They ensure decisions are intentional, consistent, audience-focused and aligned with long-term goals, transforming client content from random output into purposeful communication.